{"id":7480,"date":"2023-10-13T12:07:42","date_gmt":"2023-10-13T12:07:42","guid":{"rendered":"https:\/\/lands.pt\/?p=7480"},"modified":"2023-10-13T12:17:21","modified_gmt":"2023-10-13T12:17:21","slug":"un-nouveau-look-pour-lands","status":"publish","type":"post","link":"https:\/\/lands.pt\/fr\/un-nouveau-look-pour-lands\/","title":{"rendered":"Un Nouveau Look pour Lands, les M\u00eames Excursions en Bateau \u00c9cologique"},"content":{"rendered":"<p>Lands est heureux de vous pr\u00e9senter son identit\u00e9 visuelle renouvel\u00e9e et revitalis\u00e9e. Ce changement est motiv\u00e9 par la volont\u00e9 d'am\u00e9liorer la communication aupr\u00e8s du public cible. En 20 ans d'activit\u00e9, Lands a connu une croissance et une \u00e9volution significative.<\/p>\n<p>Nous avons \u00e9largi notre gamme de <a href=\"https:\/\/lands.pt\/fr\/excursions-bateau-ecologique\/\">balades en bateau \u00e9cologique au d\u00e9part de Faro<\/a>, en introduisant des produits innovants profond\u00e9ment enracin\u00e9s dans notre lien avec la mer et la magnifique Ria Formosa. Dans un march\u00e9 de plus en plus concurrentiel, nous nous effor\u00e7ons de nous d\u00e9marquer et de proposer des exp\u00e9riences uniques. Continuez \u00e0 lire pour d\u00e9couvrir les nouveaut\u00e9s.<\/p>\n<h2>Valeurs Fondamentales de Lands<\/h2>\n<p>Notre nouvelle identit\u00e9 visuelle est le miroir des valeurs fondamentales de Lands, soulignant notre position d'op\u00e9rateur maritime fermement ancr\u00e9e dans trois piliers fondamentaux, qui honorent tous la Ria Formosa :<\/p>\n<h2>Durabilit\u00e9 \u00e0 Ria Formosa<\/h2>\n<p>L'\u00e9cologie reste au c\u0153ur de tout ce que nous faisons. Cet engagement envers l'environnement refl\u00e8te notre d\u00e9sir de pr\u00e9server les \u00e9cosyst\u00e8mes d\u00e9licats dans lesquels nous op\u00e9rons. En organisant des <a href=\"https:\/\/lands.pt\/fr\/excursions-bateau-ecologique\/\">excursions durables en bateau \u00e9cologique dans la Ria Formosa<\/a>, nous offrons \u00e0 nos clients des exp\u00e9riences enrichissantes avec un impact minimal.<\/p>\n<h2>\u00c9nergie Solaire \u00e0 Faro<\/h2>\n<p>Faire de l\u2019\u00e9nergie solaire un \u00e9l\u00e9ment central de nos op\u00e9rations s\u2019aligne sur nos objectifs de d\u00e9veloppement durable en tant qu\u2019entreprise avant-gardiste et soucieuse de l\u2019environnement. En utilisant cette source d'\u00e9nergie durable, nos bateaux \u00e9vitent de perturber l'environnement marin et la vie de la Ria Formosa.<\/p>\n<h2>Conservation de la Nature \u00e0 Faro<\/h2>\n<p>Nous reconnaissons l'importance de pr\u00e9server la beaut\u00e9 naturelle de la Ria Formosa et des environnements que nous explorons. Notre engagement en faveur de la conservation de la nature est la preuve de notre responsabilit\u00e9 envers la plan\u00e8te.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-7481\" src=\"https:\/\/lands.pt\/wp-content\/uploads\/2023\/10\/Sustainable-Tourism.jpeg\" alt=\"\" width=\"512\" height=\"288\" srcset=\"https:\/\/lands.pt\/wp-content\/uploads\/2023\/10\/Sustainable-Tourism.jpeg 512w, https:\/\/lands.pt\/wp-content\/uploads\/2023\/10\/Sustainable-Tourism-300x169.jpeg 300w, https:\/\/lands.pt\/wp-content\/uploads\/2023\/10\/Sustainable-Tourism-18x10.jpeg 18w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/><\/p>\n<h2>La Nouvelle Identit\u00e9 Visuelle de Lands<\/h2>\n<p>Notre approche minimaliste du nouveau langage visuel utilise des couleurs vives et gaies. Si nous conservons les signatures verte et jaune qui d\u00e9finissent l\u2019image de notre marque depuis deux d\u00e9cennies, ces couleurs r\u00e9sonnent d\u00e9sormais avec une \u00e9nergie renouvel\u00e9e.<\/p>\n<p>Cette direction de conception a \u00e9t\u00e9 soigneusement choisie pour attirer des touristes ayant une conscience environnementale accrue ; les individus qui recherchent des exp\u00e9riences de loisirs qui correspondent \u00e0 leurs valeurs de durabilit\u00e9.<\/p>\n<p>Notre nouveau slogan, \u00ab Eco Boat Tours \u00bb, r\u00e9sume succinctement nos activit\u00e9s principales : les excursions en bateau \u00e9cologiques, que ce soit lors de nos <a href=\"https:\/\/lands.pt\/fr\/excursions-bateau-ecologique\/\">excursions en bateau \u00e0 \u00e9nergie solaire sur la Ria Formosa<\/a> ou dans nos <a href=\"https:\/\/lands.pt\/fr\/activites-a-faro\/\">excursions en kayak \u00e0 Faro<\/a>.<\/p>\n<p>En int\u00e9grant l\u2019anglais, la langue universelle du tourisme mondial, nous sommes mieux \u00e9quip\u00e9s pour nous connecter avec un public plus large, via les plateformes en ligne ou les canaux m\u00e9diatiques traditionnels.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7350 size-medium\" src=\"https:\/\/lands.pt\/wp-content\/uploads\/2023\/09\/LOGOTIPO-LANDS-PRINCIPAL-COMPLETO-RGB-300x300.jpg\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/lands.pt\/wp-content\/uploads\/2023\/09\/LOGOTIPO-LANDS-PRINCIPAL-COMPLETO-RGB-300x300.jpg 300w, https:\/\/lands.pt\/wp-content\/uploads\/2023\/09\/LOGOTIPO-LANDS-PRINCIPAL-COMPLETO-RGB-1024x1024.jpg 1024w, https:\/\/lands.pt\/wp-content\/uploads\/2023\/09\/LOGOTIPO-LANDS-PRINCIPAL-COMPLETO-RGB-150x150.jpg 150w, https:\/\/lands.pt\/wp-content\/uploads\/2023\/09\/LOGOTIPO-LANDS-PRINCIPAL-COMPLETO-RGB-768x767.jpg 768w, https:\/\/lands.pt\/wp-content\/uploads\/2023\/09\/LOGOTIPO-LANDS-PRINCIPAL-COMPLETO-RGB-12x12.jpg 12w, https:\/\/lands.pt\/wp-content\/uploads\/2023\/09\/LOGOTIPO-LANDS-PRINCIPAL-COMPLETO-RGB-600x600.jpg 600w, https:\/\/lands.pt\/wp-content\/uploads\/2023\/09\/LOGOTIPO-LANDS-PRINCIPAL-COMPLETO-RGB.jpg 1135w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<h2>D\u00e9couvrez la Ria Formosa lors d'une Visite Respectueuse de l'Environnement<\/h2>\n<p>Lands est fier d'accueillir les visiteurs dans l'Algarve au Portugal, o\u00f9 nous organisons des excursions en bateau \u00e9cologique sur la spectaculaire Ria Formosa. Fond\u00e9e et dirig\u00e9e par une \u00e9quipe de biologistes, Lands offre une expertise in\u00e9gal\u00e9e sur le parc naturel de Faro et peut r\u00e9pondre \u00e0 toutes vos questions.<\/p>\n<p>Notre organisation est l\u00e0 pour prot\u00e9ger et \u00e9duquer les visiteurs de cet habitat naturel vital. Que vous ayez l'intention de nous rejoindre pour une <a href=\"https:\/\/lands.pt\/fr\/excursions-bateau-prive\/\">excursion en bateau priv\u00e9 au d\u00e9part de Faro<\/a> u que vous souhaitiez simplement <a href=\"https:\/\/lands.pt\/fr\/guides-de-voyage\/\">d\u00e9couvrir l'Algarve \u00e0 l'aide de nos guides de voyage<\/a>, toutes nos exp\u00e9riences garantissent une aventure amusante et respectueuse de l'environnement.<\/p>\n<p>Cette merveille naturelle verdoyante regorge d'une faune riche, que vous pourrez d\u00e9couvrir en lisant notre guide <a href=\"https:\/\/lands.pt\/fr\/observation-oiseaux-randonnee-algarve\/\">d'observation des oiseaux et de randonn\u00e9es en Algarve<\/a>. Si vous souhaitez en savoir plus sur le paysage de cet \u00e9cosyst\u00e8me complexe, veuillez lire notre guide d\u00e9taill\u00e9 de la <a href=\"https:\/\/lands.pt\/fr\/guide-de-la-flore-et-de-la-faune-de-la-ria-formosa\/\">flore et de la faune de Ria Formosa<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-7331\" src=\"https:\/\/lands.pt\/wp-content\/uploads\/2023\/09\/Lands-Eco-Boat-Tours-homepage-tiny-1024x576.jpg\" alt=\"\" width=\"1024\" height=\"576\" srcset=\"https:\/\/lands.pt\/wp-content\/uploads\/2023\/09\/Lands-Eco-Boat-Tours-homepage-tiny-1024x576.jpg 1024w, https:\/\/lands.pt\/wp-content\/uploads\/2023\/09\/Lands-Eco-Boat-Tours-homepage-tiny-300x169.jpg 300w, https:\/\/lands.pt\/wp-content\/uploads\/2023\/09\/Lands-Eco-Boat-Tours-homepage-tiny-768x432.jpg 768w, https:\/\/lands.pt\/wp-content\/uploads\/2023\/09\/Lands-Eco-Boat-Tours-homepage-tiny-1536x864.jpg 1536w, https:\/\/lands.pt\/wp-content\/uploads\/2023\/09\/Lands-Eco-Boat-Tours-homepage-tiny-18x10.jpg 18w, https:\/\/lands.pt\/wp-content\/uploads\/2023\/09\/Lands-Eco-Boat-Tours-homepage-tiny.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2>Rejoignez Lands dans notre Nouveau Voyage vers la Ria Formosa<\/h2>\n<p>Alors que nous d\u00e9voilons notre nouvelle identit\u00e9 visuelle, nous vous invitons \u00e0 nous rejoindre dans ce voyage passionnant. Lands reste profond\u00e9ment engag\u00e9 \u00e0 offrir des exp\u00e9riences inoubliables tout en d\u00e9fendant nos valeurs de durabilit\u00e9, d'\u00e9nergie solaire et de conservation de la nature.<\/p>\n<p>Nous esp\u00e9rons vous accueillir \u00e0 bord de nos aventures \u00e9cologiques et de partager avec vous la magie de la mer. Merci d'avoir fait partie de notre histoire \u00e0 Ria Formosa. Si vous avez des questions sur le travail que nous effectuons, n'h\u00e9sitez pas \u00e0 <a href=\"https:\/\/lands.pt\/fr\/contact-lands\/\">contacter notre \u00e9quipe<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-7284\" src=\"https:\/\/lands.pt\/wp-content\/uploads\/2020\/11\/Sunset-Ria-Formosa-Boat-Trip-01-1024x576.jpg\" alt=\"Guests engaging in a guided sunset tour from Faro, admiring the changing colors of the sky over Ria Formosa.\" width=\"1024\" height=\"576\" srcset=\"https:\/\/lands.pt\/wp-content\/uploads\/2020\/11\/Sunset-Ria-Formosa-Boat-Trip-01-1024x576.jpg 1024w, https:\/\/lands.pt\/wp-content\/uploads\/2020\/11\/Sunset-Ria-Formosa-Boat-Trip-01-300x169.jpg 300w, https:\/\/lands.pt\/wp-content\/uploads\/2020\/11\/Sunset-Ria-Formosa-Boat-Trip-01-768x432.jpg 768w, https:\/\/lands.pt\/wp-content\/uploads\/2020\/11\/Sunset-Ria-Formosa-Boat-Trip-01-1536x864.jpg 1536w, https:\/\/lands.pt\/wp-content\/uploads\/2020\/11\/Sunset-Ria-Formosa-Boat-Trip-01-18x10.jpg 18w, https:\/\/lands.pt\/wp-content\/uploads\/2020\/11\/Sunset-Ria-Formosa-Boat-Trip-01.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>Lands is excited to introduce its fresh and revitalized visual identity. This change is motivated by the desire to improve communication with you, our audience. With over two decades of tourism in Portugal so far, Lands has undergone significant growth and evolution. We&#8217;ve expanded our range of eco-boat tours from Faro, introducing innovative products deeply [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7284,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"inline_featured_image":false,"_joinchat":[],"footnotes":""},"categories":[2,4],"tags":[],"class_list":["post-7480","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A New Look For Lands, Same Brilliant Eco-Boat Tours - Lands - Turismo na Natureza<\/title>\n<meta name=\"description\" content=\"Lands has launched its new visual identity! Discover what&#039;s changed as we share the ecology principles guiding our eco-boat tours &amp; experiences in Faro.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lands.pt\/fr\/un-nouveau-look-pour-lands\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A New Look For Lands, Same Brilliant Eco-Boat Tours - Lands - Turismo na Natureza\" \/>\n<meta property=\"og:description\" content=\"Lands has launched its new visual identity! Discover what&#039;s changed as we share the ecology principles guiding our eco-boat tours &amp; experiences in Faro.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/lands.pt\/fr\/un-nouveau-look-pour-lands\/\" \/>\n<meta property=\"og:site_name\" content=\"Lands - Turismo na Natureza\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-13T12:07:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-13T12:17:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/lands.pt\/wp-content\/uploads\/2020\/11\/Sunset-Ria-Formosa-Boat-Trip-01.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lands\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lands\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/lands.pt\/a-new-look-for-lands\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/lands.pt\/a-new-look-for-lands\/\"},\"author\":{\"name\":\"Lands\",\"@id\":\"https:\/\/lands.pt\/es\/#\/schema\/person\/fb497164ea59040e3c756b7095d2e485\"},\"headline\":\"A New Look For Lands, Same Brilliant Eco-Boat Tours\",\"datePublished\":\"2023-10-13T12:07:42+00:00\",\"dateModified\":\"2023-10-13T12:17:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/lands.pt\/a-new-look-for-lands\/\"},\"wordCount\":628,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/lands.pt\/es\/#organization\"},\"image\":{\"@id\":\"https:\/\/lands.pt\/a-new-look-for-lands\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/lands.pt\/wp-content\/uploads\/2020\/11\/Sunset-Ria-Formosa-Boat-Trip-01.jpg\",\"articleSection\":[\"Blog\",\"News\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/lands.pt\/a-new-look-for-lands\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/lands.pt\/a-new-look-for-lands\/\",\"url\":\"https:\/\/lands.pt\/a-new-look-for-lands\/\",\"name\":\"A New Look For Lands, Same Brilliant Eco-Boat Tours - Lands - Turismo na Natureza\",\"isPartOf\":{\"@id\":\"https:\/\/lands.pt\/es\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/lands.pt\/a-new-look-for-lands\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/lands.pt\/a-new-look-for-lands\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/lands.pt\/wp-content\/uploads\/2020\/11\/Sunset-Ria-Formosa-Boat-Trip-01.jpg\",\"datePublished\":\"2023-10-13T12:07:42+00:00\",\"dateModified\":\"2023-10-13T12:17:21+00:00\",\"description\":\"Lands has launched its new visual identity! 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